How did Greggs grow into a UK juggernaut?
When John Gregg hopped on his bike in 1939 to deliver baked goods by bicycle who knew he would be on the cusp of creating a British baking juggernaut.
But as it turns out Brits love a sausage roll and following its first store opening in 1951 Greggs the bakers has gone from strength to strength becoming a multi-billion pound institution.
But what has made a bakery so successful…In this article we answer the question How did Greggs grow? By dissecting the key reasons behind Greggs’ rise to the top and its market leading place as a UK institution.
